Peroni Nastro Azzurro, Italy's no. 1 premium beer, announced today that it will be the official beer of this year's Tribeca Film Festival, presented by AT&T. Raising a glass to some of the world's best emerging and legacy tastemakers in the film industry, Peroni Nastro Azzurro will launch the global #Grazie campaign by honoring the true style, vision and craft of groundbreaking cinema.
"The Tribeca Film Festival is honored to be working with a global brand that is a true reflection of culture and supportive of storytelling, especially in a year where we celebrate a number of Italian directors' new works," said Brandon Lowitz, EVP, head of partnerships at the Tribeca Film Festival.
Source: http://www.prnewswire.com/
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