The second edition of the Motor Valley Fest will take place from 14 to 17 May 2020 in a new all-digital format. The well-known international event showcases the excellence of Italian two and four wheels. The Emilia-Romagna Motor Valley will be meeting up for four days of digital events. It identifies a reality that is unique in the world for its co...

Lamborghini wants to get back to business as usual. But in the case of the famed Italian supercar specialists, that doesn’t just mean resuming production. Late last week, the automaker announced in a press release that production would resume at its factory in Sant’Agata Bolognese on Monday. And if that weren’t enough to set the hearts of auto enth...

La sfida dell’elettrificazione coinvolge tutti i player del settore automotive, nessuno escluso. Quando però a progettare il futuro è un produttore di sogni a quattro ruote come Lamborghini, il compito è se possibile ancora più arduo, perché impone di ripensare l’identità e il senso stesso di un brand unico, dei suoi prodotti all’avanguardia nella...

Italy’s famed automobile designers and manufacturers have designed and engineered top-class four-wheeled machines. "The passion for fast and beautiful cars runs very deep among Italians", said Michael Pucciarelli, Vice Chairman of Casa Belvedere’s Board of Directors. He has owned many Italian sports cars over the years, including 11 Ferraris, an Al...

Italy is the European country hardest hit by the coronavirus disease, with over 105,000 people infected and over 12,400 deaths. To help stop the spread of the virus, Lamborghini is converting departments of its super sports car production plant in Sant’Agata Bolognese in order to produce surgical masks and protective plexiglass shields. The masks w...

Car enthusiasts (and foodies) who didn’t get enough after watching “Ford v Ferrari” are in luck. Food historian and author Francine Segan will present two talks and tastings that take a closer look at the car and food culture of the Emilia-Romagna region of Italy known as "Motor Valley." Located in the north-central part of the country, it is home...

The Lamborghini Huracan is the Italian automaker's most affordable sports car currently in production. With convertible, rear-wheel drive and performance variants, it's the starter Lamborghini for shoppers new to the brand. Lamborghini Charlotte currently has six models in stock at their location in Charlotte, North Carolina. The stock at Lamborghi...

Amazon is adding exotic Italian automaker Lamborghini and Michigan-based electric vehicle startup Rivian to its growing list of partners that will integrate its Alexa voice-enabled assistant into upcoming vehicles. Amazon on Monday said Lamborghini will include Alexa in its $200,000-plus Huracan Evo and Rivian will integrate Alexa into its first tw...

There is no denying that Italy has designed some of the best sports cars over the last 50+ years. Yes, for some reason, Italy sure knows how to develop a decent sports car and has produced some of the most iconic cars in the world as a result. For the Italians, it's not just merely a car – it's a piece of art. Sadly, many of these majestic models h...

What started out as a simple game between a father and son turned into a Christmas surprise of a lifetime from Italian supercar maker Lamborghini for a family from Erie, Colorado. Sterling Backus, 54, and his 12-year-old son Xander were playing the racing simulation video game "Forza Horizon 3" one day when Xander asked his father if they could bui...