Close

It's a milestone year for the Italian company BasicNet, which in 2025 is going to orchestrate celebrations for a slew of its brands, including Superga. The latter is marking the 100th anniversary of the signature 2750 vulcanized rubber-soled tennis shoe, which has transcended its sports-leaning ethos to become synonymous with the nonchalant spirit...

85

If you were born in Italy, you definitely owned a pair of Superga 2750 at some stage in your life, probably white or dark blue. The simple, but comfortable canvas upper and rubber sole shoes have been the go-to choice for millions of kids since their creation in Turin, back in 1925. Today, the 2750 has a cult following around the world and is way m...

373