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Consolidating Lombardy as a major tourist destination and enhancing tourism as a driver of economic development, in a logic of integrated attractiveness are the objectives of the new communication campaign “#inLombardia there is so much to discover,” which will be conveyed until 31 January next with billboards, press, radio and TV, digital and soci...

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Thanks to a new 3D visor, visitors to Caracalla's Baths in Rome have been restored to their ancient glory with marbles burnished, statues restored and fountains fuelling newly revamped units of its spa complex. Also restored are the gymnasiums where people exercised and the grand colonnades where they met to chat and preen. "It gives everyone a cha...

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Italy—a perennial favorite with travelers—has once again captured the number one slot on a list of top destinations, this time as the 2018 leading luxury destination in a Travel Leaders Group survey of its agents. Just over 34 percent of the luxury experts polled named Italy as the leading vacation spot in 2018. It was followed by Europe river crui...

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Italy’s towers are an integral part of her appeal, yet comparatively few remain. At the height of its development, Lucca boasted 250 towers; today has only 3. The hilltop town of San Gimignano holds the honor of best representing what a hilltop town looked like in days of old. Her 17 towers proudly nudge the Tuscan sky, asking if it remembers the d...

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Choose Chicago, l’ente ufficiale di promozione turistica della città di Chicago, ha iniziato una partnership con Master Consulting Fl per l’implementazione e attivazione di diversi programmi dedicati ad agenti di viaggio e tour operator. «Nel 2016, l’Italia si è posizionata al nono posto per numero di visitatori oltre oceano, scalando una posizione...

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Al vertice c’è l’affascinante Angkor Wat, in Cambogia, il “tempio della città” nel quasi omonimo sito archeologico nei pressi di Siem Reap, che emerge maestoso dalla foresta pluviale. Alla seconda piazza, invece, il Taj Mahal, in India, con buona pace delle autorità dell’Uttar Pradesh che hanno fatto fuori il “mausoleo dell’amore” di Agra dai mater...

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Italy has a new top-rated restaurant: St. Hubertus, nestled at the foot of the Dolomite mountains, which has just been awarded a maximum three Michelin stars. St. Hubertus, run by South Tyrol native Norbert Niederkofler in the ski village of San Cassiano, is the ninth restaurant in Italy to win the Michelin Guide’s coveted third star.

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Overshadowed by powerhouse destinations like Rome and Florence, Modena flies under most travelers’ radars. But given that this northern city is the birthplace of many Italian icons — from balsamic vinegar to Ferrari cars to famed tenor Luciano Pavarotti — there’s no shortage of cultural and culinary riches to discover. Thanks to its star turn in th...

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Employment levels in the culture sector are rising across Europe including in Italy, according to the third annual report by Associazione Civita. The report, entitled "L'Arte di produrre Arte. Competitività e Innovazione nella Cultura e nel Turismo" ('Art Produces Art, Competition and Innovation in Culture and Tourism'), noted that 614 people were...

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Bisognerebbe ripensare all’Italia alla luce delle sue migliori potenzialità, cultura e turismo in primis, ma fuori dal solito luogo comune delle buone (astratte) intenzioni e dati alla mano. In questa prospettiva, è un’autentica iniezione di fiducia quella che viene dalla California, ed esattamente da Valeria Rumori, direttrice dell’Istituto italia...

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