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Ferraris are becoming increasingly popular among younger buyers, with the CEO of the luxury automaker revealing that 40% of new buyers are now under the age of 40. That reflects a significant upswing from just over 18 months ago, when Ferrari’s chief said the figure stood at 30%. “40% of the new clients are below 40 years,” Ferrari CEO Benedetto Vi...

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Italy remains one of the most sought-after cultural destinations in the world, with its cities of art continuing to attract increasing attention from global tourists. This is highlighted in the 2025 Cultural Tourism Report, which offers a comprehensive analysis of the cultural tourism trends in Italy, utilizing Artificial Intelligence, Machine Lear...

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Fresh off record sales in 2024, including 51 percent electrified models, Ferrari is a on roll. Keeping the momentum going will be six new models set for a debut in 2025. One of the most important by far will be the Italian automaker’s first-ever electric vehicle. A reveal is set for October 9 during the Capital Markets Day, Ferrari confirmed this w...

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Petrolheads, listen up – this once-in-a-lifetime overnight stay is sure to get you revved up. Holiday rental platform Airbnb has announced its new ‘Icons’ category, featuring stays and experiences hosted by some of the world’s mega-stars, and the first 11 have been revealed. So far, they include staying in Prince’s Purple Rain House in Minneapolis,...

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Many car companies are turning away from traditional internal combustion engines — like those used in gas-powered cars — and toward electric vehicles (EVs), in an encouraging trend for the future of our planet. One of those companies is the legendary Italian sports car maker Ferrari, which is embracing clean energy in more ways than one. Ferrari an...

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Maranello Italy should be a bucket list item for every car enthusiast with a love for Italian supercars. Why? Maranello Italy is not only where every single Ferrari in the world is manufactured at the Maranello Ferrari factory but also the home of the Scuderia Ferrari Formula One racing team. Moreover, visitors can even take a Maranello Ferrari tes...

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New technologies have enabled us to travel even by just moving a finger on our smartphones. Here tourism has become somewhat virtual. And we have noticed it in these two years of lockdown and pandemic. Enabling it was the innovation introduced in 2007, just 15 years ago, by Google, which after changing our lives with the Maps application, launched...

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Ferrari on Sunday rolled out its first in-house fashion collection, offering fans of the Ferrari brand and its supercars a touch of “couture” within a contemporary clothing range. The launch marks a major step in Ferrari’s new brand strategy, one of its biggest investments outside the car business, which the company wants to account for around 10%...

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The Agnelli family that controls holding company Exor, which owns Ferrari, plans to stage a runway show that will be held in Maranello, Italy, where the Ferrari brand is headquartered. The event is said to take place on June 13th, 2021, at a location to be determined and depending on the progression of the COVID-19 pandemic in the country. In Novem...

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There is nothing more Italian than a bright red Ferrari. A sporty yet luxurious car. A car suitable for the red carpet of social events, or sporting events and classic car rallies. Ferrari is like a diamond: it is forever! Whoever travels in a Ferrari has a unique experience. Sports car enthusiasts swear they have never experienced anything like it...

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